While any social channel will be an extremely useful tool in your company's inbound marketing strategy, there are a few broad trends you should be aware of. The type of social media solutions your company will want to use depends on the depth of your brand messaging and the demographics of the group being targeted. The latter can be a bit tricky, so analyzing the age, interests, and other characteristics of a company's target market is an important first step in determining which social channel to use. Please visit the website for learn more.

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